About Us

Founder & Managing Director, SURGE Growth Partners 

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Vivek Shukla is a seasoned healthcare executive with over 27 years of experience driving growth, turnaround, and transformation across hospitals and health systems. As the Founder and Managing Director of Surge Management Consulting, he partners with leading providers across the Middle East, Africa, and India to deliver bold, measurable outcomes in challenging and competitive markets.

With 120+ growth missions to his name, Vivek has successfully led hospital launches, post-merger integrations, operational overhauls, and commercial transformations. His distinct model sets him apart—he embeds within organizations as an independent senior executive, taking full ownership of mission-critical initiatives from strategy through execution.

Vivek is known for his hands-on leadership, relentless execution focus, and ability to generate lasting impact across clinical, operational, and financial dimensions

Healthcare Growth & Transformation Expert

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Sapana is a strategic healthcare leader with over 18 years of experience shaping the UAE’s hospital and healthcare landscape.

She leads high-impact growth and transformation initiatives that drive performance, elevate patient experience, and unlock long-term commercial value. With a strong foundation in healthcare management, financial strategy, and operational design, Sapana brings a rare ability to translate vision into measurable results.

She is widely recognized for her human-centered approach—aligning clinical, operational, and commercial priorities to build future-ready healthcare systems. A true executionist, Sapana thrives in complex environments, turning ideas into action with speed, clarity, and commitment. Her work continues to influence both private and public sector healthcare in the region.

Seasoned Chief Executive & Senior Consultant

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John brings over 30 years of leadership experience in the global healthcare sector. He is the CEO and Founder of Worldview Health Systems, an independent consultancy supporting government and private health systems across the GCC.

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John’s distinguished career includes executive roles within the British National Health Service (NHS) and the international healthcare consulting industry. For the past five years, he has played a key advisory role in Saudi Arabia’s Vision 2030 health transformation program, serving as a Senior Consultant with the Health Holding Company.

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Today, John leads a dynamic start-up focused on sustainable healthcare transformation, operational excellence, and system-level innovation—helping shape the future of healthcare across the Middle East.

Senior Healthcare, Operations & Transformation Consultant

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Huw is a seasoned healthcare and operations leader with over 30 years of international executive experience. He has served as CEO of several large hospitals and has worked extensively across the GCC, UK, Southeast Asia, and China.

Huw specializes in driving transformation, operational excellence, and revenue growth in hospitals, clinics, and integrated healthcare systems. Huw has led large-scale hospital turnarounds, greenfield projects, and AI-enabled digital transformation programs that improve efficiency and patient outcomes.

With deep expertise in healthcare strategy, IFM, and medical tourism, he is also a trusted advisor during crises and interim leadership transitions. Huw’s work has delivered up to 35% revenue growth and significant cost savings while achieving global accreditations for clients.

HR Lead

Customer Support Lead